Question 1

What's actually included on the free plan?

Accepted Answer

Unlimited random short links, up to 5 custom slugs, 3 link-in-bio pages with 5 items each, and 14 days of click and view analytics with country breakdowns. There's no credit card requirement and no trial clock — the free plan is designed to stay useful indefinitely.

Question 2

How do custom slugs work, and how are they different from random short links?

Accepted Answer

Random short links are auto-generated and served under 1url.at/r/ and 1url.at/a/. Custom slugs are names you pick yourself — things like 1url.at/yourname/launch. Free accounts can create up to 5 custom slugs with a minimum length of 3 characters. Premium removes the cap entirely and lowers the minimum length to 1 character, so two-letter campaigns and emoji slugs work.

Question 3

Can my short links expire automatically?

Accepted Answer

Yes. Every short link supports an optional expiry timestamp. Once the expiry passes the link stops redirecting, which is useful for time-boxed launches, coupon codes, webinar sign-up links, and anything you don't want outliving its campaign window. Expired links keep appearing in your dashboard so you can see their historical click counts before removing them.

Question 4

How does the link-in-bio builder compare to Linktree?

Accepted Answer

Link-in-bio pages on 1URL.at come from the same account as your short links, share the same cookieless analytics, and use a visual drag-and-drop builder with theme presets, custom colors, typography, button shapes, and background uploads on premium. Free users get 3 pages with 5 items each. Premium lifts that to unlimited pages with 50 items each and unlocks custom CSS, Google Fonts, and full styling controls.

Question 5

Do I need to install anything or add a tracking script?

Accepted Answer

No. Everything runs in the 1URL.at dashboard — no SDK, no browser extension, no mobile app, no analytics snippet to paste into your site. Short links and link pages serve straight from Cloudflare's edge with click and view tracking baked in.

Question 6

Is there an API I can hit from my own tools?

Accepted Answer

A public REST API for creating links and pulling analytics is on the premium roadmap. Today, server-side Measurement Protocol events can optionally forward anonymous redirect data to your own Google Analytics 4 property if you configure the worker secrets. For programmatic bulk creation, the best path right now is the dashboard.

Short links, link pages, and analytics

Available today

Roadmap